Company Name: Palli Karma-Sahayak Foundation (PKSF)
Roles & Responsibilities:
- Organizing seminars, workshops on potential new goods and services/financial products of the sub-sectors identified by PKSF etc.;
- Developing a marketing plan through analysis of current market data and trends;
- Effectively communicate creative vision across all marketing channels through compelling visual story-telling;
- Managing dashboards, daily reports, and analysis at a regular basis;
- Developing the format and features of an e-commerce/e-marketing platform for the microenterprises involved in the project;
- Keeping idea of new developments in the e-marketing world. S/he will also research the organizations core demographics;
- Overseeing the entire e-commerce activities and dividing up employees on tasks;
- Planning for e-marketing expenditures well in advance and develop a financial plan that will maximize their resources;
- Planning for any new advances or initiatives to improve PKSFs online presence and e-sales; and
- Proactively monitor campaign performance (KPIs) and delivery goals, compile campaign analyses and escalate delivery issues as necessary
- Innovation
- Communicating with various financial institutions/research institutions for acquiring new financial product or services ideas which will promote environment friendly businesses;
- Designing new financial products or services for different type of enterprises promoting environment friendly business;
- Helping to Pilot new financial products or services;
- Any other tasks, duties or specific assignments which may arise as directed by the Project coordinator.
Educational Qualification:
- The candidate must have at least a four year undergraduate degree and a masters degree in Business Administration/ Marketing/ Economics/ Technology/ Information Technology or any relevant subject from a recognized university with good academic standing. Candidates with professional training on branding and e-commerce will be preferred. S/he must have at least three first class degrees or equivalent among the latest four. Having 3rd class/division or equivalent in any examination will incur ineligibility.
Work Experience:
- At least 10 year(s)
Others Requirements:
- The candidate must have minimum 10 years of experience in project management, planning and at least 5 years of experience in working in digital focused branding and/or e-commerce sector. Experience in marketing for both direct-to-consumer and for retailers or marketplaces is necessary.
- Required knowledge and skill
- Excellent written and verbal communication, Excellent organization, presentation skills in both English and Bangla
- Strong research and analytical skills
- Comfort with Customer Relationship Management (CRM) software
- Proficiency in Microsoft Office Suite, Ad-words, Google Analytics, affiliate platforms such as Amazon affiliate, retargeting platforms such as Retargeter, and email marketing such as Mailchimp
- Demonstrated project management experience (from ideation to launch), ideally in a product innovation context
- Ability to think creatively and innovatively
- Budget-management skills and proficiency
- Analytical skills to forecast and identify trends and challenges of new products
- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
- Expert understanding of spreadsheets, databases, financial analysis, website design, search engine optimization, and e-marketing strategy
- Training on financial services management and institutional development; training on enterprise management, e-commerce, branding etc.
Others Benefit:
As per company policy