Company Name: Ad Root Ltd.
Roles & Responsibilities:
- Independently does research and develop comprehensive brand positioning strategies for clients
- Works with client to uncover business needs and objectives, craft appropriate strategies, and identifies/implements strategies to help achieve client goals
- Understand and interpret business and marketing data to support recommendations
- Interact with Media, Creative, Strategy and Account personnel to provide holistic thinking around client and brand communication plans
- Develop brand guideline and Communication & Marketing plans for clients
- Possess expert understanding of the business and market dynamics of assigned clients
- Work closely with account executives to develop strategy documents (i.e. Brand Audit/Positioning Documents, Creative Brief, Research Summary, etc.)
- Write and develop new business proposals as directed
- Research and Research Vendor Management
- Advise client on research techniques and results
- Help facilitate qualitative and quantitative research
Educational Qualification:
- Graduate or Diploma in Graphic Designing.
Work Experience:
- 5 to 6 year(s)
Others Requirements:
- Branding principles and strategic positioning
- Media consumption habits and behaviors
- Consumer psychology
- Brand affinity and customer relationship strategies
- New business development for Ad Root and proposal writing
- Fresh thinker who embraces challenges and new methods of thinking
- Can inspire and lead a team through multiple on-going projects and timelines
- Passionate to work in a busy, fast-paced, and high energized work place
- self-motivated with a positive attitude
- Research techniques and analytics reporting
- Verbal and written presentation skills
- Communicate thorough knowledge of assigned brands
- Provide effective, coherent and proven communication strategies
- Meet deadlines
- Effectively handle multiple assignments at one time
- Manage challenging situations both internally and externally
Others Benefit:
As per company policy