Company Name: Partex Star Group
Roles & Responsibilities:
- Study competitors activities to identify their strategy as to product pricing, promotional activities and market trends.
- Assist development and implementation of appropriate marketing communications strategy which defines consumers need, attitudes and values as well as to ensure strong brand presence in the market
- Consult with product development team to identify innovation of products, specifications of packaging materials etc.
- Assist in planning, organizing and executing events and activation program directly or through event management firms, trade promotions in coordination with concerned unit/department
- Make TP/CP and proposal presentation based on market research and consumer behavior
Educational Qualification:
- Master of Business Administration (MBA) in Marketing
- Skills Required: Ability to Work Under Pressure, Brand Promotion, Excellent communication and presentation skills, Market Research
Work Experience:
- 1 to 3 year(s)
Others Requirements:
- The applicants should have experience in the following area(s): Brand Planning/ Development, Branding
Others Benefit:
As per company rules.