Company Name: Eon Group of Industries
Roles & Responsibilities:
- Develop annual business plan for profitable company growth
- Analyze competitor performance and market trends to provide recommendations for brand development
- Conduct research to understand markets to identify consumer trends & needs and determine how to position the companys brand
- Monitor and analyze market share trends, sales volumes, and competition
- Work with Research and Development (R&D) team, factory and technical team to convert innovative business ideas into saleable products
- Do the distribution & market coverage plan and per TG profile in coordination with sales team
- Track marketing parameters such as pricing, distribution, and POS to assist in better positioning and brand optimization of company products
- Need to do product costing & pricing and work to increase Gross Contribution/Margin
- Plan and execute creative ideas for marketing activities
- Develop and optimize marketing campaigns (product launching and promotion)
- Track budgets for maximizing gains and reducing costs
- Assist in developing promotional strategies for brand awareness and profitability
- Manage cross-functional teams (sales, product development, Supply Chain, Distribution & Others) to execute projects within assigned timelines and budgets
- Generate reports on brand performance, sales, and all marketing projects
Educational Qualification:
- Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing
Work Experience:
- 3 to 5 year(s)
- The applicants should have experience in the following area(s):
BrOthers Requirements:
- Prior working experience in Brand Management/Marketing dept. in a similar role
- Thorough understanding of product pricing, packaging, distribution, and positioning
- Conversant with current marketing trends and best practices
- Impeccable research, data collection, and analysis skills
- Strong organizational skills and ability to meet tight deadlines
- Excellent communication skills
- Team player with a creative and results-oriented mindset
- Exemplary time management skills.
- Creative thinking with a good understanding of market trends and retail selling
Others Benefit:
As per company rules.
Source: Bdjob