Company Name: Talent Centric Limited

Roles & Responsibilities:

• Develop plans and oversee all aspects of digital marketing campaign, including SEO/SEM/SMM, marketing database, email, social media and display advertising campaigns.
• Design, build and maintain social media presence for the Brands in the Group. Also focus on creating innovative info graphic/video content.
• Continuously measure and report performance of all running digital marketing campaigns, and assess against goals, such as Conversion rates, Cost per conversion (CPC) & Return on ad spend, ROAS)
• Develop and monitor campaign budgets and collaborate with Accounts/finance staff to set and stay within budget.
• Reach out to local and international clients through multiple marketing channels.
• Plan, generate leads of potential clients and assist in meeting our B2B sales periodically and submit reports accordingly.
• Supervise the team member to optimize website and social media channels for SEO as well as usability.
• Create, maintain, and implement digital marketing and editorial calendars for the Group.
• Management of analytical tools such as Google Analytics.
• Engage the marketing team to brainstorm new and innovative growth strategies.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Collaborate with internal developers to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end clients experience across multiple channels and customer touch points
• Collaborate with agencies and other vendor partners for various marketing campaign.
• Evaluate emerging technologies of digital marketing and provide recommendations and perspectives for adoption where appropriate.

Educational Qualification:

• Master of Business Administration (MBA) in Marketing
• Preferred Professional Certification: Google Digital Marketing Certification
• Training/Trade Course: Digital Marketing
• Skills Required: Google Adwords,SEO and Digital Marketer,Social Media Marketing (SMM)

Work Experience:

• 3 to 5 year(s)
• The applicants should have experience in the following area(s):
  Di

  Others Requirements:

  • Proven knowledge of online business concepts, growth, and trends. Experience in optimizing landing pages and user funnel.
  • Demonstrable experience leading and managing SEO/SEM/SMM, marketing database, email, social media and/or display advertising campaigns.
  • Working knowledge of ad serving tools and website analytics tools.
  • Ability to set up and optimize Google Adwords campaigns.
  • Knowledge of HTML and CSS required.
  • Strong analytical skills and data-driven thinking ability.
  • Creative skills with experience in identifying target audiences and devising digital campaigns that engage inform and motivate.
  • Able to quickly understand both the management and company needs and able to adjust priorities in accordance with the management and team needs.
  • Strong leadership skills to manage a marketing team.
  • Excellent data-driven reporting and presentation skills.

  Others Benefit:

  As per company rules.

   

  Source: Bdjob