Associate, Digital Marketing Planning

Company Name: PARTEX STAR GROUP


Roles & Responsibilities:

  • Identify trends and provide insights into industry positioning of all product categories under Partex Star Group-Complex 1.
  • Assist Head of Marketing to allocate digital marketing investments.
  • Set strategies for digital campaigns such as advertising, SEO campaigns and collaboration among businesses of Partex Star Group as well as other companies.
  • Prepare digital marketing reports based on the analysis of current scenario and share insights with the team to develop optimized strategies.
  • Implement best practices in managing Partex Star Groups official website and the websites of all individual businesses with updated information and acumens.
  • Optimize contents for the websites and other official social media platforms and track the traffic flow.
  • Responsible for compliance of Communication Guideline with various content formats such as blogs, videos, audio podcasts, etc.
  • Measure and assess goals and ROI of all digital platforms.
  • Collect updated information from respective businesses and provide internal reports on a regular basis for understanding trend.
  • Ensure creative collaborations among technologies and digital media platforms.

Educational Qualification:

  • At Least Bachelor/ Honors Degree in relevant subjects.
  • Applicant having major in Marketing will get preference.
  • Skills Required: Good at MS Office speciallay in Excel, Skilled in digital marketing

Work Experience:

  • At least 3 year(s)

Others Requirements:

  • Not Mandatory

Others Benefit:

Mobile bill, Weekly 2 holidays, Insurance, Gratuity Salary Review: Yearly Festival Bonus: 2 Leave Encashment

 

Source: Bdjob

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